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An open
letter to EVERY small business owner in New Jersey |
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Are
YOU Experiencing Too Many Unpleasant SURPRISES In Running
Your Finances?
Read About A Unique Discovery That Could
Dramatically Change Your Small Business
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Dear New Jersey Small Business Owner,
Do you like solving an endless flow of financial
problems threatening the very existence of your small business?
Do you enthusiastically welcome a constant stream of dire
straits endangering the course you've set for your company,
its activities and profits?
I will assume that you don't particularly ENJOY solving all
those financial problems ON TOP of all those other challenges
that running a small business provides.
Yet, the reality that most small business owners have to face
includes that worrisome, nagging fear of some unpleasant surprise
popping up. Most of us actually mentally scan the activity
and all its parts and pieces "looking for trouble."
While, as a small business owner, you are definitely among
the top percentiles in your ability to SOLVE problems, there
is a limit to how many problems any human being can solve.
And if you could reach a level where you would KNOW - beyond
any doubt - that you wouldn't HAVE to keep "scanning
for financial problems".… wouldn't that alone free
SO much time and energy for other tasks - to say nothing of
increasing your spirits?
CLICK HERE to take a peek at our
carefully designed small business accounting packages that will guarantee your financial success.
Lets
Understand How Financial Problems Come About
As you know, problems are BORN very, very small, being nothing
but unfavorable indications at first.
Any problem develops this way. It has its start
somewhere and it is SO microscopic that it is practically
invisible. It is impossible to notice with
the bare eye – like one stalk of grass going bad in
a one-acre lawn.
At that time, nothing seems to have changed.
There isn’t much to draw our attention to the newborn
problem simply because it is really only a SLIGHT change in
the development of some area of our finances.
The CAUSE that starts the problem could be just about ANYTHING.
It could be that the time it takes for customers to pay you
lengthens ONE DAY on the average. Or that the overhead expenses
increase 0.5 percent during three months. A slight change
in sales.… At the beginning, it will be an extremely
SMALL change in some financial key figure.
The important thing is that the CAUSE of a problem
is different from the EFFECTS that it results.
For instance, the problem of "not enough money"
may be caused by paying high interests, which may be caused
by customers paying slower and slower... which will be caused
by something else.
Solving "not enough money" won't be easy unless
you find the ACTUAL cause of the problem.
By the time "not enough money" becomes known, felt
and visible, the actual problem has developed over a long
time of time.
It takes AGES before any of these consequences become BIG
ENOUGH to attract attention. By then, it has become a major
nuisance draining a lot of money and wasting a lot of your
time and energy.
Allowed to grow this far, the problem is hard to solve. It
is also very difficult to track it back to the ROOT CAUSE
of it. Handling the problem will always be
easier the earlier it is detected.
The
Difference That Early Handling Of Financial Problems Can Make
I'm sure you've noticed how business owners don't usually
like waiting for the results of yearly accounts.
There's a reason for that. Usually, it has to do with receiving
TOO LITTLE MEANINGFUL INFORMATION DURING THE FISCAL YEAR.
Without a clear picture month-to-month on how the fiscal year
is developing, awaiting for the final calculation will always
encompass at least some dread for the business owner.
Finding out about problems AFTER the fiscal year has already
ended leaves precious little you can DO to change those figures.
And - God forbid - if the problem hasn't YET GROWN into sufficient
size to be noticed from the bottom line of
THAT year's accounts, it will have a chance to develop into
a roaring MONSTER until it will be so huge
that it threatens the very existence of the business activity!
Yet, all this could be EASILY avoided.
It is only IF an unfavorable trend goes undetected
and spread its effects unnoticed that it'll become a raging
monster.
THOSE we all hate to face.
But you SHOULD have the option to choose WHEN you tackle the
problem. GIVEN that choice, most business owners will gladly
handle it small rather than allow it to grow into a nine-headed
monster.
What is not broadly recognized is how infinitely HUGE
the difference can be between detecting and adjusting
unfavorable financial developments EARLY as compared to having
to handle the destruction and havoc it wreaks when allowed
to worsen for months or even years.
The difference can be absolutely MASSIVE. This is because
most financial problems affect BOTH the income AND the expenses
of a company.
Lower income than what it could be combined with higher cost
than what it should be... the resulting misery can be quite
huge.
Of course, there's no way to PROVE this conclusively to anyone.
That would require running two identical businesses for an
identical period - running one WITH an early-detection system
to find and adjust unfavorable financial developments... and
the other without it. The business that HAD
this early-warning system would never find out what it feels
like to have life-threatening catastrophes popping up without
warning.
Its owner would never spend sleepless nights worrying about
the unknown future.
Those problems would never really come to be - so the owner
wouldn't even KNOW what he is missing!
Obviously, any business owner would already have some experience
on financial problems. But no doubt you can well picture how
huge a difference this one thing having a system to detect
problems at their inception and adjust the trends immediately
- would make in just a year. Just
imagine the difference it could make if continued year after
year!
It could be that this is the single most effective ingredient
why some businesses prosper more and more for every year that
passes, whatever the economical situation in the world.
And the good news is that you can EASILY avoid all that unpleasantness,
all those losses of time and money - with the help of a simple
Accounting service!
A
Unique Discovery: The Clever “Financial Intelligence"
- Using Accounting As Your Early-Warning System
Tell me - if you saw something amiss in your
office... would you fix it - or would you just let
it be?
If the coffee maker was left on in the evening and you'd notice
it... would you turn it off? If you saw a tap dripping, would
you do something or just let it run?
Right - of course you would fix it.
It's your company and you're the most responsible person in
there. You WANT things to go right, you want the business
activity to progress on the road you have laid out for it
and reach the goals you've set.
Tracking and monitoring the finances of your small business
works exactly the same way as ANY "search and handle"
activity in your company. Once you FIND the
problem and KNOW what causes it... you can fix it.
What makes financial monitoring so apparently confusing is
that what we "look at" is all in a strange CODE
of kinds. When reviewing your financials, you can't see the
spaces, machines, people, or activities - you can only see
numbers.
Those real activities are all explained in these long series
of numbers and figures. It is a very theoretical code
that takes a lot of learning and experience to decipher.
There are other similar "codes" in the world. Accounting
isn't the only one.
Take music, for instance.
A composer can write his music down into notes and then have
musicians play out it exactly as intended. These professionals
of music KNOW what those notes - stems, heads, hooks, and
whatnots - MEAN. To them, music communicates even in written
form. To us, it is a foreign language,
refusing to depart its meaning. We may know a LITTLE, we may
be able to distinguish a FEW notes and play them - but a piece
of music orchestrated for a symphony orchestra leaves all
but professionals baffled.
It takes a professional MUSICIAN to READ the written notes
and "translate" them into actual music.
But once WE hear that music, we CAN experience it.
Played, those alien little dots on paper become something
we can hear and feel. Now, it communicates something to us.
And THAT'S who music is really FOR - the huge numbers of people
that form the AUDIENCE.
Computer programming languages work the same way. Financial
monitoring is no different. The whole problem of finances
is really only in the READING of that code.
As it is NUMBERS and not some totally strange code, it APPEARS
understandable. And that's the trouble with it. We keep on
thinking it IS understandable.
Only it isn't. To really GET the information
that's embedded in those monthly accounts, all you need is
SOMEONE to TRANSLATE that code for you.
You don't have to become an Accounting Professional just to
get that information - just like you don't have to become
a musician to enjoy music.
And let me assure you that behind those numbers is
a lot of vitally important and time-sensitive information.
I've witnessed countless times the huge amazement on the face
of business owners when they realize HOW MUCH those figures
can actually TELL them. It is safe to say
that your monthly accounts will always contain the information
of what will happen MONTHS or YEARS LATER in your company.
It's all there, in microscopic form, pointing to
a development WAY before it becomes visible in the business
activity itself!
It has absolutely nothing to do with psychic powers or premonitions.
It is a very scientific way of predicting financial
development for any area of your business.
It's much more accurate than analyzing those weather satellite
photos. Financial developments are much more stable - especially
the bad ones - than weather.
Weather you can't change - but any unfavorable financial
development can be changed quite easily...
...IF IT IS DETECTED EARLY ENOUGH!
Your Accounting service should include this type of early-warning
& detection system that monitors your financial figures
on a monthly basis AND reports the findings in understandable
English. You shouldn't settle for anything
less in terms of Accounting service.
It's an intelligence service of kinds. Your Accountant should
be your radar or scout, finding out what lies ahead
and telling you about it BEFORE you walk into it.
That's the only way to AVOID a collision course with things
you DON'T want to experience, isn't it?
Many business owners only use Accounting as REARVIEW MIRRORS,
looking only at what has already happened.
History can be very educational - but nothing can replace
good radar when you're steering your plane toward your intended
destination!
Accounting can be used for this - but only if you demand to
receive such service.
And why not?
Keeping accounts is something every business has to do anyhow.
It just so happens that those figures can also be used to
discover what lies ahead.
Once you KNOW, once the confusing "code" has been
deciphered for you and translated into understandable English...
you can take evasive action.
Making a tiny change of course is usually very simple, fast,
and easy... IF you do it early enough.
Huge, out-of-control evasive actions with high-risk consequences
become necessary ONLY when a collision course has been CONTINUED
long enough.
If you find out about it early enough, if your Accountant
takes the trouble of deciphering it into something that doesn't
require you to be a trained Accounting Professional to understand
it... THEN the handling becomes quite simple.
In fact, it becomes just as clear, plain, and
obvious as turning off the coffee maker!
And then you CAN effectively influence your finances without
having to spend years in studying higher mathematics and the
theories of Finance and Accounting. Getting
Understandable Information On Financial Trends From Your Accountant
Your Accounting service should include the monitoring of your
Key Financial Figures on monthly basis and an understandable
("deciphered") reporting of the findings.
You should also receive an analysis on how each of those figures
affect OTHER areas of your business.
You're an expert of your own field and once you get the information
from your Accountant in a way that RELATES to your
own expertise, you can then act upon it.
Once that confusing code is out of the way and you GET the
information, you'd be surprised how easy it can be.
A good Accountant will know how to MAKE that information
available so that it DOES relate to your own expertise.
With that I mean it is the ACCOUNTANT’S responsibility
to GIVE that information the way that actually conveys a full
understanding for YOU so that you will be able to DO what
you want about it.
It's a lot faster to get your Accountant to provide this service
to you than to study mathematics, finance and accounting for
several years. And the amazing thing is that
it needn't be at all expensive.
It isn't something reserved for bigger companies only - it
works with ANY size business in any industry - and it is AFFORDABLE
even for small start-ups.
Look you're already paying for the monthly
accounts. All that information that's so VITAL to avoiding
problems IS THERE already.
So, why not get it all?
CLICK HERE to take a peek at our
carefully designed small business accounting packages that
will guarantee your financial success.
The difference can be positively dramatic!
If you want to find out just how much it would mean - and
what type of information would make your work easier - you're
in luck. How
You Can Benefit From This Unique Service
Right now, we are offering a very rare opportunity for you
to evaluate the many benefits that this type of accounting
service could bring you.
How much easier would it make your work? Which problems would
you get rid of immediately? How much time could you save?
How much MONEY could you save by simply knowing beforehand
what to do?
How much more relaxed would you feel knowing that your finances
are being monitored and your financial analysis becomes more
and more accurate and successful with every month that passes?
How much more income and profit could you generate with your
existing business activity if you had the exact data at your
fingertips on a constant basis?
For a short while, you can get help in finding the answers
to these questions.
We can offer you an introductory service that will give you
an easy way to answer those questions in any way YOU see right.
This service is called the Business Owner's Accounting Requirements
Analysis.
You will find out exactly WHAT type of Accounting service
would SERVE your needs and wishes best. And it is being offered
to you without ANY decision to change Accountants.
We know and respect the fact that you are not going
to change your Accountant unless you are personally
completely convinced it would save you a considerable
amount of time, effort and expense. At the very least, we
will encourage you to use the new information you obtain in
re-negotiating your service agreement with your current Accountant.
The Business Owners Accounting Requirement Analysis normally
costs $295 but if you take us on this offer NOW, you will
receive it absolutely FREE – and there’s NO obligation!
But don’t wait – this offer may not last long…..and
when it’s gone, it’s gone! CLICK
HERE to experience your Business Owner's Accounting Requirements
Analysis FREE OF CHARGE!
If you have questions, please feel free to contact
me personally at any time. You can call, e-mail or fax to
me and I will be happy to answer any and all of your questions.
Yours in Success,
Salim Omar, CPA. MBA
The Omar Group, CPA
49 Cliffwood Avenue, Suite 200
Cliffwood, NJ 07721
Telephone: (732) 566-3660
Fax: (732) 566-3565
E-mail: info@njtaxsavers.com
P.S. What are you waiting for? There
is nothing to lose and everything to gain in requesting your
FREE Business Owners Accounting Requirement Analysis. Click
on the link and see for yourself.
“The Business Owners Accounting
Requirements Analysis was an eye opening experience.
In just 30 minutes, you helped me discover holes
that were draining cash from my business and you
suggested simple strategies that I can implement.
Thank you”.
Joseph Campbell
Bagels In Box
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“I truly believe that
all small business owners need to go through this
simple, yet comprehensive review process of their
small business finances. The free analysis revealed
strategies that my accountant had never shared
with me and that could have saved me thousands
of dollars”.
Linda McGuire
Designs by Linda |
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